Square Elephant Productions produced 1st ever 30 second and 20 sec TV and digital campaign for SoSensational.co.uk.
SoSensational is an online fashion portal devoted to women over 50.
SoSensational carefully curates clothing to represent the stylish grown-up woman. Sourced from a blend of leading brands high-end to High Street, the womenswear allows site visitors to find clothing that is fashionable yet appropriate for an older woman, at all price points. The site also offers extensive style advice tailored for women over 50.
Their message is: why trawl the high street or search dozens of websites for clothing that is just right for you?
TV campaign will run on range of channels that includes More 4, Sky Atlantic, True Movies and Discovery Home & Health.