A shirtless Jason Momoa is on full display for Rocket Mortgage’s teaser ad, which will be fully revealed on Super Bowl Sunday.
Snickers, which has become a delightfully strange brand over the past few years, released a full minute-fifteen-second ad with a super weird song about how the world can be fixed by feeding the world a Snickers. No, literally, they’re feeding the entire world a Snicker.
Ever been curious about exactly what your favorite celebrities order at McDonald’s? Oh, don’t even worry. McDonald’s is going to address that specifically in its Super Bowl ad this year.
If you want to feel good about your shoe consumption, then Saucony’s Super Bowl commercial is for you. With its “One Small Step” campaign, the company’s biodegradable shoe is looking to change the actual footprint you leave on the world.
Discover is going for your pop culture nostalgia with a whole litany of “yes” and “no” clips for not just one, but two, 15 second spots.
Ellen and Portia de Rossi star in Amazon’s ad all about what happened before the time Alexa existed. A novel concept, the ad is a little bit insane. It also operates off the concept that only people with the name Alexa (or some near vacation) had the ability to communicate or do a task.
The password protection company, Dashlane, is entering into the commercial fray with an advertisement about the horror of not knowing your passwords. Does it feature a flashy celebrity? No. But there’s something surprisingly comical about it nonetheless.
Procter and Gamble
In one of the cooler spots of the year, Procter and Gamble is letting America design the ad that will play at this year’s Super Bowl. By logging onto WhenWeComeTogether.com, fans can choose their own adventure.
Walmart has entered the Super Bowl commercial game with some familiar faces, but it’s not the celebrities you’re used to. The theme is all about space, so anyone who makes an appearance is… literally from out of this world.
Coca-Cola has come out with an energy drink. Yes, you read that correctly. The teaser, featuring a man looking into what appears to be a texting dot-bubble, doesn’t reveal much, which means you need to tune into The Big Game to see the whole thing.
Bud Light is complicating things this year, releasing two ad spots for the Super Bowl and then making its audience choose which one will air during the big game. Both star Post Malone. Both go inside his mind, and thus, both are dangerous.
The legendary alcohol brand is joining the ranks of brands placing Super Bowl ads this year, and nothing goes better with Jack than getting home safe. Well, Coke and getting home safe. The company is giving a five dollar Uber credit to those following the brand on social media. That offer is in partnership with Uber to help with the burden of getting home post-game.
Weather Tech has brought back the really great dog from last year. He’s cancer free, his name is Scout, he’s anthropomorphized in a way that doesn’t seem creepy, and most of all, he’s a very good boy. Cheers to Weather Tech for knowing how to do commercial well.
The luxury car brand is coming in with a luxury heist commercial. What appears like a mini-movie has invested all of its flash into production as opposed to kitschy celebrity appearances, but when you’re Porsche, you can get away with it.
New York Life
New York Life is taking their spot to explain the four different kinds of love. The strongest kind of love is called agape, and according to the insurance company, nothing says love in action like… getting insurance.
Michelob ULTRA Pure Gold
Have your beer and advocate for sustainability, too. The new ad spot encourages beer drinkers to buy Michelob ULTRA Pure Gold to participate in the 6 For 6-Pack program, which allows consumers to join the company’s mission to help farmers transition to organic.
Goodbye podcast commercials, hello Super Bowl advertisements. Everyone’s favorite website creation tool has employed the services of Winona Ryder to get the word out about Squarespace. In doing so, she visits Winona, Minnesota. Why? You’ll have to watch.
For anyone who thinks women aren’t watching the Super Bowl, wake up. Secret is onto the truth and has dropped an ad for The Big Game, featuring the best of the best—the US Women’s National Soccer Team, discussing the women playing football.
Jimmy Fallon and John Cena are earning that beer in Michelob Ultra’s ad, which has the celebrity duo in the gym with some kettlebells. One of them is better at the workout than the other. We’ll let you guess who.
Microsoft is getting in there with a timely ad featuring Katie Sowers, the first female coach to be on field at the Super Bowl this year. And if luck and strategy goes her way, she’ll also be the first female coach to win the dang thing.
The truth of the matter is this: Google’s Super Bowl ad was made by emotional monsters. Do not watch without a lot of Kleenex.
Trish is an idiot in the new Reese’s commercial. There are two takeaways here: be careful of your use of colloquialisms, and get with it and try a Reese’s Take 5 bar.
Oh, you’re bored watching one ad at a time? Don’t fret. Heinz is apparently going to launch four different commercials at the same time during the big game, so don’t try and reset your picture in picture settings. Everything is normal.
Soda Stream and Bill Nye together? Game on. Everybody’s favorite television scientist has paired up with the soda machine company for their big Super Bowl ad. Bonus: SodaStream is working with Mars… Pennsylvania. Yeah, if you live in Mars, Pennsylvania and tweet at @SodaStream, you can get a free SodaStream. Seriously.
In perhaps the darkest ad of this 2020 Super Bowl season, Mr. Peanut dies in a horrific car accident in the same way that Marissa Cooper died in The O.C. Pour one out for Mr. Peanut, and shake your head at a legacy brand killing off their mascot.
Avocados from Mexico
Honestly, tip your hat to Molly Ringwald, who has managed to consistently find work for nearly 40 years. Here, she stars in the Super Bowl commercial for Avocados from Mexico, placing a little, tiny tiara on an avocado. How nice.
Wow. Leave it to Budweiser to bridge the gap between communities with its signature red and white can. Focusing on the idea of “typical Americans,” it turns the refrain on its head and highlights us when we’re at our best.
Oh. Well. Budweiser can’t win them all. The Canadian branch of the company thought that a “Wassup” revival was what we needed in 2020, but this time, it’s through smart speakers.
An absolutely ecstatic Jonathan Van Ness tag teams with Pop-Tarts to deliver some big game day news for everyone’s favorite breakfast on the go. And henny, he is freaking out about it.
Heavy sigh. Here’s a Rick and Morty collaboration.
Olay is coming in hot with its second Super Bowl commercial (along with the hashtag #MakeSpaceForWomen). Starring the likes of Katie Couric, Taraji P. Henson, Busy Phillipps, and Lily Singh, the skincare brand must have felt a solid payoff from their inaugural commercial last year because the production value of this space-inspired one is pretty sick.
Ah, the sweet nectar of children who need no additional caffeine, yet drink the hell out of this neon green beverage anyway. The company is teasing the release of its newest invention—a zero calorie version of the soft drink. Bryan Cranston and Tracee Ellis Ross help out on this one.
Nine words: Sam Elliott reciting “Old Town Road” as a monologue.
If you’ve ever wondered about the origin story of the MC Hammer hit “U Can’t Touch This,” then Cheetos is going to be fulfilling that fantasy soon enough. Want to get out of doing anyone any favors? Then eat some Cheetos. It really is an inspired strategy.