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As Summer draws to a close and Autumn officially begins we know that businesses and their marketing teams are already planning ahead for their successful Christmas Marketing campaigns.
Preparation, product selection, creative campaigns and Black Friday are now the four words and phrases for a successful Christmas period.

Government plans to extend tax breaks for the British film industry have been approved by the EU.
Under the scheme, film production companies can claim tax relief of 25% payable towards the cost of production.
Chancellor George Osborne said he hoped the move – first announced in the Budget – would help attract more blockbuster productions to the UK.

Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous experience or insight could be challenging.

It’s vital that you understand social media marketing fundamentals. From maximizing quality to increasing your online entry points, abiding by these 10 laws will help build a foundation that will serve your customers, your brand and — perhaps most importantly — your bottom line.

From ad networks and exchanges to demand-side platforms and other app publishers, app marketers have left no stone unturned when it comes to finding new mobile channels on which to advertise their apps. And yet, as the market matures and evolves, most developers are finding mobile as a channel to be saturated, competitive and increasingly expensive.

For help, some app marketers have turned to television to promote their apps. It started, notably, during this year’s Super Bowl, with commercials for not one but two different mobile games — Clash of Clans and Game of War, featuring celebrities no less than A-listers Liam Neeson and Kate Upton. The industry took notice, and many other app developers have since followed suit. Slowly but surely, the mobile industry is turning to TV advertising as a critical component in the overall marketing mix.

Last week we filmed a short segment of a video that introduces a Charity Football Tournament for young kids, the SATUCCup 2015.

SATUC Cup is 6-a-side football tournament in Cairowith teams comprised of disadvantaged children from around the world.
The shoot was simple, film the speaker as she looks direct to camera. There was a few extra cut aways and sections, but nothing to extreme. However, this was an extremely rushed job. Totally last minute. No recce, no extra crew and a short window to film in.