Kohinoor Foods True Taste Unites TV adverts for Diwali message, showcasing cook in sauces and basmati rice.
For fifty years or more TV advertising was regarded as the holy grail of advertising but as there were only a couple of commercial networks available it was also extremely expensive and beyond all but the biggest brands. However,with the advent of the dot-com revolution during the past two decades many new and increasingly innovativeavenues for advertisers have emerged for them to use in the digital age.